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Last night I was a guest of the Norwegian ambassador who was hosting a reception to launch a new company, Green Film Practices. The company is the brainchild of Ann Kristin Glenster, who previously ran a film fund & studio facility in Norway and has extensive experience of film finance & production .
The Green Film Label is a pioneering initiative to measure & reduce the carbon footprint made by film. Ann Kristin also intends to advise productions on environmentally-friendly goods & services. See the links for more info.
Ann Kristin was one of the guests at our events to launch the Green Filmmaking Guidelines. Following the work South West Screen undertook with Working Title on their latest feature The Boat That Rocked, we're committed to promoting best green practice wherever possible in the creative sector. We’ve got the Guidelines up on our website for production managers to download and are also reviewing our own carbon footprint with a view to making cuts where possible.
Our Executive Producer, Chris Moll, is to meet with Ann Kristin again in Cannes in a couple of weeks’ time. Watch this space for further updates.
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